Here, another video [based on the work/research of Dan Pink ] that is in many ways contrary to the Slavoj Žižek video of the prior post . The economic insight, here, is to do exactly what Slavoj Žižek despises: Putting the profit motive and the purpose motive together in organizations. But it's different, too, since Pink is looking at what goes on inside the organization, as opposed to Žižek who looked at consumer culture and greedheadedness of capitalism. Pink uses a universe of research that shows that in cognitive tasks, 'pay' fails as a incentivizor to improve performance. Instead, for people involved in 'thinking' jobs, being given autonomy , mastery and purpose are what's important to motivate better performance, so long as pay isn't unreasonably low. This 'undermines' the central reason for the "success" of capitalism: that people are motivated by greed (or money, at least) and that we can "use" that to make soc...
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